The release of the Palm Pre is still weeks away yet an internal ATT document has been leaked with talking points to help employee’s defend the iPhone to maintain its dominant market position.
The leaked document can be found here. Most of the comparisons are superficial issues for the most part but that is not what I find interesting about this.
This may look like Palm is getting some free press on this from Apple/ATT but I think it will play out a little differently. You can expect a Pre release sometime in the next few weeks likely a few weeks before the new iPhone will hit the shelves, this would normally be a good strategy for Palm to get some good press as the media gears up for talking about smart-phones with the coming iPhone.
I think this leaked document may get folks attention now but will make it less likely that a future leak of the Pre vs. iPhone designed to hype the Pre will be as effective. Then imaging just about the time some potential Pre owners are about to pull the trigger; Here comes iPhone gen 3.
It may not have been a planned event by Apple/ATT but I don’t think it is going to heart them either.










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